For Index Exchange, 2017 has been a big year of office openings, new team members and record profits. IX wanted to gather everyone in the same space for the first time ever to acknowledge their history, celebrate the years of progress and to get people excited about the future of the company.
Conferences like these are naturally very visually orientated, so we proposed an ultra wide screen that would span the width of the conference hall at a whopping 27 meters. We also created multiple pieces of original content that were played over the course of the two days.
Katie Lee Pollack, Director, Content Marketing
We designed and created a suite of themed pop-up shops to distribute brand merchandise ‘celebrating Canada.’ From an homage to Conrad the martyred raccoon of Toronto, a giant Toronto Maple Leaf fan bear, to a sports arena that reflects the city’s vibrant sports scene.
With a “wood cabin” look and feel, we designed the space to host a live band, relaxed lounge areas, and various interactive games.
Marissa Maguire, Director, Events & Sponsorships, Index Exchange
In partnership with
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